Nuove Forme was born in 1993 following the legacy of the ceramic company Alvino Bagni. Alvino was born in 1919 in a hamlet of Lastra a Signa. After the war, he opened his own business thanks to the help of Arnaldo Pugi, a ceramist for whom he worked as a boy. The history of Ceramiche began with the production of saucers made for the electoral campaign of Dwight D. Eisenhower, the future 34th American president. After a long career, globalization and the expansion of the company led him to found Nuove Forme.