AG Fronzoni

AG Fronzoni, an eclectic figure in design and graphics, based his research on the essentiality and planning of content. Teacher and editor for magazines such as Casabella, he founded a school in Milan. His philosophy was clear: eliminate the superfluous, follow mathematical principles and reduce every element to the essence. This vision is reflected in his furnishings, such as the Fronzoni '64 series, characterized by geometric shapes and pure minimalism.